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新商務英語綜合教程-2-(附光盤1張) 版權信息
- ISBN：9787302372530
- 條形碼：9787302372530 ; 978-7-302-37253-0
- 裝幀：一般膠版紙
- 冊數：暫無
- 重量：暫無
- 所屬分類：>>
新商務英語綜合教程-2-(附光盤1張) 本書特色
《國家“十二五”職業規劃教材·新商務英語教程:新商務英語聽說教程2》分為8個單元，每單元由learning objectives，lead—in，listening focus，work step by step和afier—class activities 5個模塊構成，組織和安排不同層次和多種形式的聽、說活動，對英語的聽和說的基本技能進行訓練。《國家“十二五”職業規劃教材·新商務英語教程:新商務英語聽說教程2》可供高職高專院校商務英語專業和應用英語專業的外貿和涉外文秘方向一年級學生使用。
新商務英語綜合教程-2-(附光盤1張) 內容簡介
《國家“十二五”職業規劃教材·新商務英語教程:新商務英語聽說教程2》分為8個單元，每單元由Learning Objectives，Lead—in，Listening Focus，Work Step by Step和Afier—class Activities 5個模塊構成，組織和安排不同層次和多種形式的聽、說活動，對英語的聽和說的基本技能進行訓練。《國家“十二五”職業規劃教材·新商務英語教程:新商務英語聽說教程2》可供高職高專院校商務英語專業和應用英語專業的外貿和涉外文秘方向一年級學生使用。
新商務英語綜合教程-2-(附光盤1張) 目錄
unit1 human resources
learning objectives
sectiion a lead—in
icebreaker
reading aloud
section b listening focus：identifying prices （辨認價格）
section c work step by step
task 1 getting started—key functions of hrm
task2 going further—hrmpractice
task3 playing your role—labor policy
section d after—class activities
be an active listener
presentation
enjoy your english sing a song： sunshine on my shoulders
unit2 public relations
learning objectives
sectiona lead—in
icebreaker
reading aloud
section b listening focus：
identifying measurements （辨認度量衡單位）
section c work step by step
task 1 getting started—corporate activities
task 2 going further—corporate gifts
task 3playing your role—dress code
section d after—class activities
be an active listener
presentation
enjoy your englishsing a song： red river valley
unit3 finance
learning objectives
section a lead—in
icebreaker
reading aloud
section b listening focus：
currencies and exchange rates（辨認貨幣與兌換率）
section c work step by step
task 1 getting started—bank service
task 2 going further—cash flow
task 3 playing your role—chasing payment
section d after—class activities
be an active listener
presentation
enjoy your english humor （ⅰ）
unit4 marketing
learning objectives
section a lead—in
icebreaker
reading aloud
section b listening focus：
identifying fraction and percentage（辨認分數和百分數）
section c work step by step
taskl getting started—marketing plan
task 2 going further—marketing research
task 3 playing your role—brand strategy
section d after—class activities
be an active listener
presentation
enjoy your english humor （ⅱ）
unit 5 research and development
learning objectives
section a lead—in
icebreaker
reading aloud
section b listening focus： weak forms（弱讀）
section c work step by step
task 1 getting started—thelmportance of r&d for a company
task 2 going further—the process of product research and development
task 3 playing your role—spending on r&d worldwide
section d after—class activities
be an active listener
presentation
enjoy your english sing a song： rhythm of the rain
unit6 production
learning objectives
section a lead—in
icebreaker
reading aloud
section b listening focus： stress （重讀）
section c work step—by step
task 1 getting started—product introduction
task 2 going further—production line
task3 playing your role—production process
section d aftet—class activities
be an active listener
presentation
enjoy your english sing a song： you raise me up
unit7 advertisement
learning objectives
sectiona lead—in
icebreaker
reading aloud
section b listening focus：
understanding intonation meaning （語調意義）
section c work step by step
task 1 getting started—planning an advertisement
task 2 going further—different types of advertisements
task3 playing your role—advertising techniques
section d after—class activities
be an active listener
presentation
enjoy your english tongue twister （ⅰ）
unit8 sales & after—sale service
learning objectives
section a lead—in
icebreaker
reading aloud
section b listening focus：informal contractions （非正式略讀）
section c work step by step
task 1 getting started—developing customers
task 2 going further—getting an order
task3 playing your role—after—sale service
section d after—class activities
be an active listener
presentation
enjoy your english tongue twister （ⅱ）
glossary
learning objectives
sectiion a lead—in
icebreaker
reading aloud
section b listening focus：identifying prices （辨認價格）
section c work step by step
task 1 getting started—key functions of hrm
task2 going further—hrmpractice
task3 playing your role—labor policy
section d after—class activities
be an active listener
presentation
enjoy your english sing a song： sunshine on my shoulders
unit2 public relations
learning objectives
sectiona lead—in
icebreaker
reading aloud
section b listening focus：
identifying measurements （辨認度量衡單位）
section c work step by step
task 1 getting started—corporate activities
task 2 going further—corporate gifts
task 3playing your role—dress code
section d after—class activities
be an active listener
presentation
enjoy your englishsing a song： red river valley
unit3 finance
learning objectives
section a lead—in
icebreaker
reading aloud
section b listening focus：
currencies and exchange rates（辨認貨幣與兌換率）
section c work step by step
task 1 getting started—bank service
task 2 going further—cash flow
task 3 playing your role—chasing payment
section d after—class activities
be an active listener
presentation
enjoy your english humor （ⅰ）
unit4 marketing
learning objectives
section a lead—in
icebreaker
reading aloud
section b listening focus：
identifying fraction and percentage（辨認分數和百分數）
section c work step by step
taskl getting started—marketing plan
task 2 going further—marketing research
task 3 playing your role—brand strategy
section d after—class activities
be an active listener
presentation
enjoy your english humor （ⅱ）
unit 5 research and development
learning objectives
section a lead—in
icebreaker
reading aloud
section b listening focus： weak forms（弱讀）
section c work step by step
task 1 getting started—thelmportance of r&d for a company
task 2 going further—the process of product research and development
task 3 playing your role—spending on r&d worldwide
section d after—class activities
be an active listener
presentation
enjoy your english sing a song： rhythm of the rain
unit6 production
learning objectives
section a lead—in
icebreaker
reading aloud
section b listening focus： stress （重讀）
section c work step—by step
task 1 getting started—product introduction
task 2 going further—production line
task3 playing your role—production process
section d aftet—class activities
be an active listener
presentation
enjoy your english sing a song： you raise me up
unit7 advertisement
learning objectives
sectiona lead—in
icebreaker
reading aloud
section b listening focus：
understanding intonation meaning （語調意義）
section c work step by step
task 1 getting started—planning an advertisement
task 2 going further—different types of advertisements
task3 playing your role—advertising techniques
section d after—class activities
be an active listener
presentation
enjoy your english tongue twister （ⅰ）
unit8 sales & after—sale service
learning objectives
section a lead—in
icebreaker
reading aloud
section b listening focus：informal contractions （非正式略讀）
section c work step by step
task 1 getting started—developing customers
task 2 going further—getting an order
task3 playing your role—after—sale service
section d after—class activities
be an active listener
presentation
enjoy your english tongue twister （ⅱ）
glossary
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